The Toys That Made Us — Season 2
01 Star Trek
May 25, 201844m★ 8.4
Plagued by years of brand mismanagement and product inconsistency, a popular space franchise must overcome its past in a competitive toy market.
02 Transformers
May 25, 201846m★ 7.3
Combining ingenious Japanese toys with a creative backstory written by Marvel Comics, Hasbro introduced a line that changed the toy landscape forever.
03 LEGO
May 25, 201845m★ 7.8
From humble beginnings in the Danish countryside, this maker of interlocking plastic bricks has become the largest toy manufacturer in the world.
04 Hello Kitty
May 25, 201843m★ 8.7
With the motto "small gift, big smile" as its business philosophy, Sanrio founder Shintaro Tsuji turned a "kawaii" kitty into a global phenomenon.